INSTORY is a fashion and animation brand from Korea. It is the name of stylish character brand that comes from Illust & Story and it has been designed to deliver very special stories with very stylish illustrations for urban trendy teenagers, expressing a unique understanding of art and fabulous modern free lifestyles. It is a brand’s new definition of the flair of fashion and the art of living.
BRAND NAME: INSTORY
BRAND CONCEPT: Portray Urban Youth lifestyle.
BRAND’S MAIN FEATURE: Artistic strokes and gorgeous colors that capture the essence of INSTORY.
BRAND’S TARGET GROUP: Mainly young urban teens who pursue an independent, confident, romantic and indulging lifestyle.
Petty Bourgeois: Urban young wealthy group who take the lead in fashion trend, leave behind old customs and pursue the pleasures of life.
Personality: Love adventure and challenge, self-confidence, show-off and self-satisfaction.
Happiness: from a shopping spree to taking the sun in the beach, sipping a cup of coffee, being immersed into a exotic bar night, spending an unforgettable time with the beloved one feeling joy and fulfillment.
After a preliminary design period INSTORY has emerged into a transformed new brand appearance. Our characters experience multiple journeys throughout modern cities, enjoying lonesome pleasures with fine manners, wit and charm. INSTORY represents the urban lifestyle of a new generation pursuing a unique style with full independence, which inspire our senses. Artistic strokes and gorgeous colors that capture the essence of INSTORY gives an impressive feeling that brings unlimited fashion and beauty to our lives.
Instort, Fashionable Young Image Of The Brand Name,the Combination Of Text From The "Illustration Of The Story" To Bring Out Dynamic Fashion Illustration And Graphic Plots Independent And Carefree.
The Synthesis Of Five Different Girls Instory Fashion Style And Pattern,for Different Fashion And Personal Statement, In Fact It Is A Single Girl's Different Attempts!
Its Main Goal Is To Show Off Their Adult Female Consciousness Unique Ideas And Lifestyles.instory Brand Has Focused On The Presentation Of Our Lives For Art And Sensitive Touch.